Marketing Manager (Male/Female)

We are looking for a dynamic, tech-savvy, and results-driven Marketing Manager with an MBA in Marketing to lead our marketing initiatives at a reputed diagnostics center in Imphal. The ideal candidate will be a confident, go-getter, and persistent leader with expertise in digital marketing, including social media management, CRM tools, and data analytics. 

This role requires managing both traditional and digital marketing strategies while overseeing a team of marketing professionals.

Key Responsibilities:

• Develop and execute strategic marketing plans to increase brand awareness, customer engagement, and business growth.
• Lead and manage the digital marketing team, ensuring strong execution of social media marketing.
• Utilize social media platforms, online ads, and CRM tools to drive lead generation and brand visibility.
• Conduct market research to understand industry trends, customer behavior, and competitor strategies.
• Oversee branding, promotions, and advertising campaigns through online and offline channels.
• Monitor and analyze marketing performance reports to optimize campaigns based on real-time insights.
• Build and maintain relationships with key stakeholders, customers, and internal teams.

Skills & Competencies:

• Strategic & Analytical Thinking: Ability to create, execute, and measure marketing strategies.
• Communication & Persuasion: Strong verbal and written skills to engage customers and stakeholders.
• Leadership & Management: Experience in managing marketing teams and driving performance.
• Tech-Savvy: Familiar with social media platforms, SEO strategies, paid ads, and CRM tools.

Knowledge Requirements:

• Industry & Market Knowledge: Understanding of healthcare and diagnostics marketing.
• Digital Marketing Expertise: Hands-on experience in social media ads, SEO, and CRM tools.
• Reporting & Analysis: Ability to track campaign performance using analytical tools.

Ideal Self-Image & Traits:

• Confident & Go-Getter: Proactive, ambitious, and results-driven.
• Leader & Persistent: Takes initiative, motivates teams, and ensures success.
• Creative & Resourceful: Thinks outside the box and uses available resources effectively.
• High Energy & Hardworking: Thrives in a fast-paced, results-driven marketing environment.

Motive & Work Philosophy:

• Client & Customer Satisfaction: Committed to delivering value and brand engagement.
• Win-Win-Win Philosophy: Ensuring success for customers, the company, and the team.
• Personal & Professional Development: Dedicated to mastering marketing and digital trends.
• Team & Service Excellence: Focused on helping the team grow and drive marketing innovation.

Tagged as: # healthcare marketing, #brand management, #market research, #marketing strategy